Enhanced music discovery
White Plains, NY -- September 11, 2007– Radio has truly become interactive with the recent news that tagging will allow listeners to select songs on HD Radio for later review and purchase on iTunes.
To take advantage of this technology, RCS HD Importer supports the recently launched HD Radio application of iTunes Tagging.
According to Apple's Greg Joswiak, "iTunes tagging takes music discovery on the radio to the next level. When a song plays on your HD Radio that you like, a simple push of a button will tag it and later give you the chance to preview, purchase and enjoy it on your iPod after purchase."
The RCS HD Importer enables advanced radio capabilities, like multicasting and datacasting. As a stand-alone module, it can work with any automation system and integrates seamlessly with NexGen.
About RCS
RCS software is used by more than 9,000 radio stations, TV music channels, cable companies, satellite music networks and Internet stations worldwide. RCS is the world's leading provider of broadcast software. The company also provides broadcasters and webcasters tools and expertise and also develops real-time audio recognition technology.
Dwight Douglas
Newsroom: 914-259-4733
Newsroom FAX: 914-428-5922
Media Inquiries: E-mail RCS Newsroom